Automatic Email Messages

Automatic Email Messages#

To help learners become and remain engaged in a course, the Open edX instance sends several types of automatic email messages.

Email Type	Course Pacing	Day Sent	Description
Day 3 Nudge Message	Self-paced	3 days after enrollment	Single message that welcomes and encourages the learner to return to the course. Includes an upsell message if the learner has not enrolled in the verified track.
Day 10 Nudge Message	Self-paced	10 days after enrollment	Single message that encourages the learner to return to the course. Includes an upsell message if the learner has not enrolled in the verified track. Is not sent if the learner receives a course highlight message on day 7.
Day 19 Upgrade Reminder	Self-paced	19 days after enrollment or 2 days before upgrade deadline	Reminder to upgrade if the learner hasn’t enrolled in the verified track. Is not sent if the learner receives course highlight messages.
Course Highlight Email	Instructor-paced and Self-paced	See Course Highlight Email for message send dates.	Message that lists 3-5 highlights for the next course “week”, or section. Is not sent if the course team has not added highlights for the section in Studio. For more information, see Set Section Highlights for Highlight Emails.

Automatic Email Message Text#

The following example messages show the text of the email messages that an Open edX intance might sends to learners automatically.

Day 3 Nudge Message #

An Open edX intance might sends the following message three days after a learner enrolls in a course.

Subject: Keep learning in Creating a Course!

Remember when you enrolled in Creating a Course?
We do, and we’re glad to have you! Come see what everyone is learning.

This another example.

Subject: Keep learning with us!

Remember when you enrolled in Creating a Course and other
courses with us? We do, and we’re glad to have you! Come see what everyone
is learning.

Day 10 Nudge Message #

Note

If learners receive a course highlight message on day 7, they do not receive this day 10 nudge message.

An Open edX intance might sends the following message 10 days after a learner enrolls in a course.

Subject: Keep up the momentum!

Many learners in Creating a Course  are completing more
problems every week, and participating in the discussion forums. What do you
want to do to keep learning?

Here is another example:

Subject: Keep up the momentum!

Many learners are completing more problems every week, and participating
in the discussion forums. What do you want to do to keep learning?

Day 19 Upgrade Reminder#

Note

If learners receive course highlight messages, they do not receive this upgrade reminder.

An Open edX intance might sends the following message 19 days after a learner enrolls in a course or two days before the upgrade deadline for the course.

Subject: Upgrade to earn a verified certificate in Creating a Course

We hope you’re enjoying learning with us so far in Creating a Course with us! A verified certificate will allow to you highlight your new knowledge
and skills. A certificate is official and easily shareable.

Upgrade by November 25, 2017.

Another email example may be:

Subject: Upgrade to earn a verified certificate!

We hope you’re enjoying learning with us so far! A verified
certificate allows to you highlight your new knowledge and skills. A
certificate is official and easily shareable.

Upgrade by November 25, 2017.

Course Highlight Email#

An Open edX intance might sends Course Highlight messages for both Instructor-paced and Self-paced courses. The logic for when the message is sent depends on the Course pacing.

Instructor-paced:
- Highlights are sent every seven days after a learner enrolls in a course.
Self-paced:
- Highlights are sent based on the due dates calculated from the learner’s enrollment date, the number of sections in the course, and the expected duration of the course (known as a Personalized Learner Schedule). Once the calculated due date for a section has passed, the highlights for the next section are sent out.
- Example: Section 2 ends on December 3, 2020 for a specific learner based on their Schedule. Section 3 highlights will be sent out on December 4, 2020 for that learner.
- Note: This could result in highlights being sent out every few days (3/4 days) in shorter expected duration courses with many sections or longer than a week (10+ days) in longer expected duration courses with few sections.

For more information, see Set Section Highlights for Highlight Emails.

Course Highlight Message#

Tags: educator reference

Sender: Creating a Course with Open edX Studio

Subject: Welcome to week 1

We hope you're enjoying Creating a Course with Open edX Studio! We want to let
you know what you can look forward to this week:

* Learn how to take StudioX and pass the course.
* Get access to Open edX Studio on Edge or Open edX platform.
* Meet the rest of the course author community.

With self-paced courses, you learn on your own schedule. We encourage you
to spend time with the course each week. Your focused attention will pay
off in the end!

In addition, Open edX platform appends the following message to the end of the course highlight message for weeks 2 and 3 if the learner hasn’t upgraded to the verified enrollment track.

Don't miss the opportunity to highlight your new knowledge and skills by
earning a verified certificate. Upgrade to the verified track by September
10, 2017.

Discussion Notification#

After a learner or course team member creates a post in the course discussions, the Open edX intance might sends the following email message the first time a learner or course team member replies to the original post.

Subject: Response to <title of post>

<username> replied to <title of post>:

<text of comment>

The message also contains a View discussion option that takes the learner to the discussion post. An Open edX intance does not send individual messages for any additional replies on the post.